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Sexy Danish Underwear Commercial

The men’s underwear brand JBS launched their “Bold and Sexy”-campaign in collaboration with M2Film and Uncle Grey.

In this sexy and controversial commercial JBS uses nothing but steaming hot, half naked and very sexy women to prove how perfect their products are. The question is whether you are man enough to wear it — and watch it?

Already watched it? Step behind the camera and get an exclusive look of how the “ITS HARD TO IMPROVE PERFECT” commercial was made:

JBS Textile Group A/S is known as Scandinavia’s largest supplier of underwear.

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